What’s in a Name? Kartik Aaryan and Sreeleela’s Next Dodges the ‘Aashiqui 3’ Label | Bollywood

It was one of those days when I was sipping my chai and my phone buzzed with the "breaking news" of Kartik Aaryan’s upcoming film. Oh, the drama! The press note screamed "first look of Aashiqui 3" and then, poof, it vanished faster than my morning chai. A second message followed, just mentioning Kartik’s new film. Ab yeh kya ho raha hai? Even the publicist seemed more confused than a cat in a room full of rocking chairs! 🤔

Kya yeh Aashiqui 3 hai ya nahi?
For months, the whispers in the Bollywood corridor echoed the name "Aashiqui 3." Bhushan Kumar of T-Series had launched this film ages ago, and Triptii Dimri was supposed to star before she hit the exit door. Enter Sreeleela, the latest sensation from down south, and the buzz around Aashiqui 3 refused to die. And why would it? Kartik was singing "Tu Hi Aashiqui Hai" in the teaser, for crying out loud! But hold on, the teaser revealed everything except the movie’s naam. Talk about suspense! 😜

Toh Aashiqui 3 ka kya hua?
Once upon a time, Aashiqui 3 was going to be a joint venture between Bhushan Kumar and Mukesh Bhatt, the mastermind behind the first two Aashiqui films. But plot twist, Bhushan Kumar decided to take the wheel alone in March 2024. There was chatter about renaming it "Tu Aashiqui Hai," but Kartik was adamant about keeping it in the Aashiqui family. Then drama struck when Mukesh Bhatt took the matter to the Delhi High Court, and the verdict was a big "nahi nahi" for using the Aashiqui title. 😲

Kya title milega Kartik ki film ko?
The court ruling was clear – no "Aashiqui" in the title, beta! But hold your horses, T-Series still owns the rights to the iconic music from the franchise. Rumor has it, the filmmakers are hoping for a Bollywood-style compromise with the Bhatts. Meanwhile, the clock is ticking because the film is set for a grand Diwali 2025 release. Kartik, dear, your aashiq avatar better be ready! 💃

Kiran’s Gyan
Bollywood mein naam ka bada chakkar hai! Sometimes, the title is more elusive than a cameo by Rajinikanth in a Hollywood film. Lesson learned: in B-town, titles and tea spills faster than breaking news! 😆